A project to provide a competitive desktop program to those already performing well in music streaming.User Research and Competitor Analysis reveals key outcomes and opportunities were dependant on:
Familiarity of Layout
Increased Customisation
More attention to information about content
Ability to share or add friends effectively to play-lists
Thus the key design features include inclusion of video, lyrics and to add fellow members to access play-lists.Since the MVP was published, competitors such as Spotify and Deezer have introduced these features indicating successful research and integration for the MVP in the marketplace.My Role:My involvement with the project included the overall research, prototyping and initial testing for the initial MVP presentation.
